Company Name: AstraZeneca Türkiye
Location: Turkey
Background & Qualifications
- At least 1 years of marketing experience in pharma sector
- University degree from a reputable university
- Excellent command of written and spoken English
- Customer-oriented personality with strong planning and organizational skills
- Analytical thinker and attentive to details
- Strategic thinker with ability to set product vision
- Excellent communication and presentation skills
- Good at teamwork
- Advanced knowledge in MS Office applications
- No restriction to travel frequently and must have a valid driving license
- No military obligation for male candidates
Summary Job Description
- Preparing, updating and implementing respective plans (Brand Operational Plans/Brand Strategic Plans/Biomarker Plans) including short and long term market share/profitability targets of the brands in his/her area of responsibility,
- Gathering and interpreting accurately the customer segmentation, market analyses, SWOT, competitor analyses, other developments within the sector and the respective data to ensure that the brand plans will reach the targets, integrating these to the operational plans and keeping the plans updated,
- Gathering and interpreting data regarding the national diagnostic infrastructure, the pathology and related customer segmentation, national testing network assessments and other developments within the sector and the respective data to ensure that the biomarker plans will be integrated to the product marketing plans,
- Developing and implementing alternative/back up plans and strategies in a proactive manner in case of regulatory changes, changes driven by the brand and competition etc.,
- Leading strategic decisions in order to improve business performance,
- Being an active member of the Brand team including Sales Management, Medical Department, Regulatory Department, and Market Access functions ensuring that the brand strategy and plans are effectively developed and implemented; and assuming the coordinator’s role during the development and implementation of the BBP and operational plan concerning the brand,
- Keeping an uninterrupted communication, building and maintaining strong relations with the aim of increasing the recognition/awareness of the brand strategy by the respective function within AZT,
- Establishing a bilateral communication with the product promotion team to ensure that the strategic and operational plans are appropriately implemented, informing, directing, and providing feedback to and receiving feedback from, the product promotion team during periodical and other meetings and following up the implementation of the plan across Turkey,
- Maintaining effective communication with the global brand teams/marketing groups for reasons such as sharing information and good/effective practices etc.,
- Defining the communication strategy for the target customer portfolio for each brand, sharing /improving/implementing this strategy with the respective functions/persons. Visiting customers through planning dual visits with the product promotion team to ensure that possible problems are solved,
- Building and maintaining relations with the Advisory Board Members, Opinion Leaders and Associations as the representative of the Brand in order to obtain information about the competitors’ practices and strategies and to maximize the commercial opportunities for the brand.
Next Steps – Apply today!
To be considered for this exciting opportunity, please complete the full application on our website at your earliest convenience – it is the only way that our Recruiter and Hiring Manager can know that you feel well qualified for this opportunity. If you know someone who would be a great fit, please share this posting with them.
AstraZeneca is an equal opportunity employer. AstraZeneca will consider all qualified applicants for employment without discrimination on grounds of disability, sex or sexual orientation, pregnancy or maternity leave status, race or national or ethnic origin, age, religion or belief, gender identity or re-assignment, marital or civil partnership status, protected veteran status (if applicable) or any other characteristic protected by law. AstraZeneca only employs individuals with the right to work in the country/ies where the role is advertised.
Seniority level
AssociateEmployment type
Full-timeJob function
Health Care ProviderIndustries
Pharmaceuticals
0 Comments