Content Management Specialist

Company Name: Zain KSA
Location: SaudiArabia

Job Purpose:
The jobs in this level are subject matter experts in the area of Marketing and Corporate Communications. Jobs are responsible for optimizing media investment and identifying ways to enhance Zain's image. Jobs are also responsible for monitoring success of events and supervising Public Relations activities.

Responsibilities:

Marketing and Corporate Communications Management:

• Provide subject matter expert in the Marketing and Corporate Communications area           
• Develop and maintain professional relationships with local and international newspapers, television, radio, other media communications partners and partner agencies to ensure business objectives and deliverables are met                            
• Perform evaluation of agency performance and recommend contract renewal                        
• Evaluate and approve agencies proposals and quotations taking into consideration the quality, price, delivery and service factors                                    
• Develop the annual media, communications and Manasek yearly communications calendar to enhance reputation and awareness                          
• Assist in developing and enhancing Zain brand guidelines on regular basis for improvement purposes                            
• Assist in developing brand communication strategy for company-wide communication purposes                                      
• Translate commercial and brand strategies into yearly tactics and media buying strategies driven by offline, digital, retail, on-ground, and direct channels for performance management purposes
• Monitor media campaigns success/performance and liaise with Customer Experience to evaluate impact on customers                                  
• Monitor success of CSR events, sponsorship, communication and marketing initiatives and identify ways to enhance Zain image                                    
• Assist in supervising Public Relations activities through developing and maintaining relationships (dinners, gifts, visits, protocols, etc.) and participate in appropriate forums to raise awareness and recognition of Zain brand achievements                              
• Review crisis responses ensuring proper message development and branding                        
• Assist in supervising Zain’s sponsorship and social responsibility strategies related to culture, education, health, sports and technology in order to widen Zain's brand awareness              

• Seniority level

  Mid-Senior level

• Employment type

  Full-time

• Job function

  MarketingAdvertisingPublic Relations

• Industries

  TelecommunicationsPublic Relations and Communications